30 May 2017

The return of investment for preventive healthcare programmes:

The return of investment for preventive healthcare programmes: A calculation framework for GSK's Partnership for Prevention (P4P)
RAND 30 May 2017
  • The report outlines the drivers of successful workplace health promotion programmes, provides an overview of health and wellbeing interventions offered by pharmaceutical companies, and develops a framework to analyse the return on investment of such projects, applying it to GSK's P4P programme.