NHS Clinical Commissioners, University of Birmingham 28 September 2016
- This report sets out factors that can enable CCGs to successfully command the confidence of the public, patients, local politicians and other key stakeholders when making changes.
- It contains top tips drawn from academic research and additional insight from those interviewed during the report, including commissioners, patient groups and NHS England. These are:
- Identify opportunities for improvement and safe and cost-effective change in service provision.
- Plan the change management process in advance.
- Base decision-making on robust data where available.
- Manage stakeholder perceptions through active engagement, consultation and nurturing trustworthy relationships.
- Recognise that local community, clinician and political support is vital, and engage these interests early.
- Develop an integrated communication and engagement strategy from the start
